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What's New
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Hot Tickets

Broken Bone Bathtub (Denver performance)

Broken Bone Bathtub (Denver performance)

ha ha ha ha ha ha ha (San Diego)

ha ha ha ha ha ha ha (San Diego)

EVERYTHING EXISTS IN INFINITE CONTINUITY (Chicago)

EVERYTHING EXISTS IN INFINITE CONTINUITY (Chicago)

1986-6-6 (Los Angeles)

1986-6-6 (Los Angeles)

Now Playing

Best of No Proscenium

The New York Crew Gets Feisty (Podcast)

The New York Crew Gets Feisty (Podcast)

Immersive Review Rundown for July 9, 2026

Immersive Review Rundown for July 9, 2026

COMING SOON: Woyzeck

COMING SOON: Woyzeck

COMING SOON: Planet of the Grapes

COMING SOON: Planet of the Grapes

Around The Web

Diane Paulus Will Direct Immersive David Bowie Inspired LIFE ON MARS at American Repertory Theater (Broadway World)

Diane Paulus Will Direct Immersive David Bowie Inspired LIFE ON MARS at American Repertory Theater (Broadway World)

Macy’s Former Downtown Brooklyn Flagship To Become Five-Floor ‘Experiential’ Retail Destination (6sqft)

Macy’s Former Downtown Brooklyn Flagship To Become Five-Floor ‘Experiential’ Retail Destination (6sqft)

Mall Of America Unveils New Bubble Planet Immersive Experience (blooloop)

Mall Of America Unveils New Bubble Planet Immersive Experience (blooloop)

Wynn Al Marjan Island Announces Landmark Partnership with Punchdrunk

Wynn Al Marjan Island Announces Landmark Partnership with Punchdrunk

For Professionals

Next Stage Salon: Finding Your Audience (NYC)

Next Stage Salon: Finding Your Audience (NYC)

CALL SHEET JULY 2026

CALL SHEET JULY 2026

The blooloop 50 Immersive Influencer List 2026 Nominations Now Open

The blooloop 50 Immersive Influencer List 2026 Nominations Now Open

Understanding the Immersive Audience (The Immersive Experience Institute)

Understanding the Immersive Audience (The Immersive Experience Institute)

Check out our partners

Understanding the Immersive Audience — white paper cover

Understanding the Immersive Audience

A new, free white paper series from the Immersive Experience Institute

Evolving Immersive: The 2025 Immersive Entertainment & Culture Industry Report


Looking for the 2020 Immersive Entertainment Industry Report?

Download the PDF