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What's New
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Hot Tickets

Bazaar Bizarre (Minneapolis)

Bazaar Bizarre (Minneapolis)

ha ha ha ha ha ha ha (Chicago)

ha ha ha ha ha ha ha (Chicago)

The Ghost of Mentryville (Santa Clarita, CA)

The Ghost of Mentryville (Santa Clarita, CA)

Es Devlin: The Turning (Sydney, Australia)

Es Devlin: The Turning (Sydney, Australia)

Now Playing

Best of No Proscenium

Immersive Review Rundown for 10.15.26

Immersive Review Rundown for 10.15.26

Universal Scare Up The Best Halloween Horror Nights in L.A. In Years For 2026 (Review)

Universal Scare Up The Best Halloween Horror Nights in L.A. In Years For 2026 (Review)

'A Halloween Carol' Puts A Surprising Spooky Season Spin On Dickens (Review)

'A Halloween Carol' Puts A Surprising Spooky Season Spin On Dickens (Review)

COMING SOON: BLUR

COMING SOON: BLUR

Around The Web

Greg Lombardo Leaving As Netflix VP Of Global Experiences After 7 Years (Deadline)

Greg Lombardo Leaving As Netflix VP Of Global Experiences After 7 Years (Deadline)

First Look At Meow Wolf Los Angeles

First Look At Meow Wolf Los Angeles

‘Elf’ Movie to Come to Life With Immersive Experience at NYC’s Rockefeller Center (THR)

‘Elf’ Movie to Come to Life With Immersive Experience at NYC’s Rockefeller Center (THR)

Oprah Winfrey Heads To Las Vegas Sphere With New Immersive Experience (Deadline)

Oprah Winfrey Heads To Las Vegas Sphere With New Immersive Experience (Deadline)

For Professionals

the Access Illusion of XR (Immersive Impact Review Issue 2)

the Access Illusion of XR (Immersive Impact Review Issue 2)

“Escapism Economy” Booms As Grant Thornton Finds Immersive Attractions Generate £7.4Bn In Spending

“Escapism Economy” Booms As Grant Thornton Finds Immersive Attractions Generate £7.4Bn In Spending

Immersive X: The Global XR Festival In VR

Immersive X: The Global XR Festival In VR

Bay Area Immersive Theater Makers Gathering: Performer Perspectives

Bay Area Immersive Theater Makers Gathering: Performer Perspectives

Check out our partners

Understanding the Immersive Audience — white paper cover

Understanding the Immersive Audience

A new, free white paper series from the Immersive Experience Institute

Evolving Immersive: The 2025 Immersive Entertainment & Culture Industry Report


Looking for the 2020 Immersive Entertainment Industry Report?

Download the PDF